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Aaron Greenspan, an amiable young entrepreneur, toils a mere 15-minute walk south of the Palo Alto

SAN FRANCISCO (MarketWatch) — Aaron Greenspan, an amiable young entrepreneur, toils a mere 15-minute walk south of the Palo Alto, Calif., offices of Facebook Inc., where he’s forging something of a cottage industry out of needling the current darling of Silicon Valley.

Facebook, a relatively new social-networking site, has nonetheless been valued at $15 billion by investors. The site drew 123.9 million unique visitors in May — more than twice the number drawn in the same month a year earlier, according to comScore Inc.
In addition, Facebook recently closed the door on years of troublesome litigation with the founders of ConnectU Inc., who unsuccessfully claimed that Chief Executive Mark Zuckerberg stole their ideas and code.

Greenspan, who presents similar claims to have had an uncredited role in Facebook’s origins, said he has no intention of suing the company. He has, however, plunged into a quixotic and surprisingly adept legal effort to challenge the company’s registered trademark. In addition, he’s using the experience of publicly criticizing Facebook to inform his own startup.

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