Jerry Seinfeld’s long-running sitcom is often described as a show about nothing. The same might be said of a baffling new Microsoft Corp. commercial featuring the comedian and Bill Gates — not, as “Seinfeld” characters might say, that there’s anything wrong with that.
Jerry Seinfeld’s long-running sitcom is often described as a show about nothing. The same might be said of a baffling new Microsoft Corp. commercial featuring the comedian and Bill Gates — not, as “Seinfeld” characters might say, that there’s anything wrong with that.
The first highly anticipated commercial in an ambitious $300 million campaign to burnish Microsoft’s Windows brand was mostly panned by early viewers. The TV spot — which began airing during an NFL game on Thursday and was later seen hundreds of thousands of times on YouTube — follows Messrs. Gates and Seinfeld around a shopping mall as the Microsoft chairman tries on shoes, but doesn’t mention Windows once.
Photo Credit: Microsoft / Found at WSJ
Be Cool Microsoft, I’ll tell you What can save You
What can save Microsoft? A better search engine with better results? a new design? a new windows? more mojave tests? windows 7? Steve Ballmer? Bill’s Fortune? World’s Best Coders currently working at Microsoft? Or a new search engine? Buying new companies? The truth is any of them. There are 2 ways for Microsoft. To live with the dream of beating Google or to give up the race. When you look at Microsoft’s strategies, we always say, they did it wrong again. I think the only one thing to save Microsoft is to change to point of view. Hey Microsoft; No one want to see your web designs, no one care your ability of building great web sites, People love simplicity and you fail at simplicity. What about your live search engine? It’s funny guys. Simplicity is important but do you really think that it’s the only reason behind choosing Google as a search engine instead of live? Haha, you’re wrong again guys. It’s not about even speed. I just wonder, can you really find what you’re searching for via live? I don’t think so. Live’s algorithm is funnier than digg’s. Another question; do you think that people write live.com and start browsing the internet? Or you force them to use it as default with childish tricks? If you cut out hotmail from live.com domain, do you really think that people would remember the “live search” name?
Microsoft, let me tell you what you really need;
You need simplicity, for windows, for all of your softwares, for your webs…
You need to change your point of view…
You need to stop buying everything in panic…
You choosed a funny asian boy on mojave ads, we know why you did this, you’re angry Microsoft. But please, just call down, be cool… Be cool Microsoft
Microsoft Ranks as Top U.S. Online Display Advertiser in June, According to comScore Ad Metrix - Major Display Ad Campaign Promotes Windows Live Search Programs
RESTON, VA, August 26, 2008 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its June ranking of the top online display ad publishers and advertisers, based on data from the comScore Ad Metrix service. Fox Interactive Media, which owns MySpace.com, ranked as the top display ad publisher with 15.9 percent of all display ads viewed, while Microsoft was the top display advertiser with 1.7 percent of total views.
comScore Ad Metrix provides detailed reporting of the number and types of online display ads viewed by Internet users in the U.S. market. The syndicated service measures the number of times each advertiser’s ads are viewed and where they are viewed, the demographics of those exposed to the ads, and the reach and frequency of an advertiser’s campaign. Ad Metrix also provides samples of the creative ad units with information on ad sizes.
Are Office Live and Windows Live Microsoft’s response to Google?
Are Office Live and Windows Live Microsoft’s response to Google?
Microsoft’s announcement of these new online services was interesting, and there are implications for IT folks.
The speculation about these services being a reaction to Google isn’t totally off the mark, given the fact that Google is making use of Microsoft’s own Windows platform and applications to extend its reach. For example, Google’s toolbar for Internet Explorer, Google Desktop (which works well with all of Microsoft’s desktop applications), Google Earth (Windows only) and Blogger for Word all leverage Microsoft’s stuff.
Office and Windows Live are Microsoft’s acknowledgement of these attempts to co-opt the traditional Microsoft space with new offerings built around Web 2.0 technologies. There’s been a lot of buzz about using Ajax for rich Web development, and Microsoft wants to be part of that buzz. Read The Rest
Will either Jerry Yang or Steve Ballmer still be in their CEO chairs this time next year?
Will either Jerry Yang or Steve Ballmer still be in their CEO chairs this time next year? Both have thoroughly embarrassed themselves in their handling of Microsoft’s on-again, off-again, on-again, off-again acquisition talks with Yahoo. The tide of public opinion, at long last, may be turning Yang’s way. In an interview with Andrew Ross Sorkin of the NY Times, he has at last articulated a reason for being CEO: Without him, he argues, Yahoo would be lost.
Yahoo Rejects Microsoft, Icahn Bid to Split Company (Update1)
July 13 (Bloomberg) — Yahoo! Inc. rejected a proposal from Microsoft Corp. and billionaire investor Carl Icahn that would have broken up the Internet company, saying they were trying to “coerce” officials into selling assets.
Under the plan, Yahoo’s current board and top management would be replaced. Microsoft would buy Yahoo’s search business and leave Icahn with the rest of the Sunnyvale, California-based company, an “odd and opportunistic alliance” that doesn’t have the best interests of shareholders in mind, Yahoo said.
“Carl Icahn and Microsoft presented us with a `take it or leave it’ proposal,” Chairman Roy Bostock said in a statement. “It is ludicrous to think that our board could accept such a proposal. We will not be bludgeoned into a transaction that is not in the best interests of our stockholders.”
The decision steps up pressure on Yahoo Chief Executive Officer Jerry Yang to prove his alternative deal, a partnership with Google Inc., can deliver better returns. Icahn has proposed a set of directors and is challenging Yang for control of the board at an Aug. 1 meeting.
Yahoo, owner of the No. 2 Web search engine after Google, said it was given 24 hours to weigh the latest proposal, made Friday evening. Some of the ideas, including spinning off the Asian investment assets and returning cash to shareholders, are items the board is already considering.
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